Originally posted on: LeSavage.com
Is Apple a hardware company? Yes. But if you think about Apple in the ways that railroads companies could have evolved to not be limited to just train tracks and rather as a transportation company, you can extrapolate a lot of what might need to change as far as perspective goes when it comes to a company as successful as Apple.
Will it succeed in the long term? Certainly with enough cash to sustain itself it isn’t going anywhere fast, but with massive projects like the Apple Car burning cash without ever producing a product, and people already having enough devices, is Apple going to become the next MagicLeap when it comes to making expensive tech hardware that no one wants?
Apple Key Statistics
Apple generated $383.2 billion revenue in 2023, 52% came from iPhone sales
Apple Services is the second largest division, responsible for 22% of revenue in 2023
232 million iPhones, 61 million iPads and 26 million Mac and MacBook units were sold in 2022
Apple’s home and wearables division declined by 3.6% in 2023
iPhone sales in 2021 surpassed the 2015 peak, but have declined in the past two years.