Affiliate Marketing_
Hopefully this is a quick way to breakdown some different areas of affiliate marketing
(How Pinterest makes money)
What is an affiliate?
An affiliate (or publisher) is a person or company that sends visitors to a merchant's website in exchange for commissions. An affiliate teams up with a merchant, or group of merchants, through an affiliate marketing program to help them promote their products or services.
Blind Networks:
-Huge
-CPC
Premium Blind Networks: (GreyStripe)
-Medium sized
-Premium Publishers
-Exclusive relationships
-CPM $20
Performance Advertising (Based on key words) CPC
Targeted options
Premium Networks:
CPM $5-75
Publishers should receive majority share of ad rev. 50-70%.
Local Mobile Ad Networks:
Directory services
Somewhere to eat...
CPC;CPA
Affiliate Networks/CPA:
Publishers select the advertiser campaigns they wish to run and decide where and when the ads will run. Publishers are only paid if users click through and perform the defined action.
Ad Ops: How the ad is served (software)
CPM-For Publishers (no downside for publishers)